Millions of views.
Thousands of followers.
That had to equal business success, right?

That’s what I thought when I started posting to TikTok back in 2019.
And Instagram in 2020.

I was grinding out 3–5 videos a day on each platform.
Every. Single. Day.

The results?
Millions of views.
Strangers recognizing me in public.
People calling me "famous."

But here’s the truth:
I was making less than $10,000 a month.

All that attention…
And barely enough income to feel secure.

I followed every strategy I could find:
• Use trending sounds
• Post at the right time
• Hack the algorithm
• Copy what’s working for big creators

But nothing translated into reliable, scalable business results.

Even when I switched to YouTube, I made the same mistake.
I went all in on what everyone said works:

Posting consistently.
Maximizing retention.
Crazy editing.
Clickbait thumbnails.

And I blew up.

I got 513.8 million views in 365 days.

But it still didn’t solve the real problem.

Even though 149,388 seems like a lot, Views don’t pay anything compared to selling something.

Sales pay much more for the work you put in. (My brand Simpletics is LIVING PROOF of this)

That’s when I realized:
The problem isn’t outdated advice.
It’s that most advice doesn’t work for business owners.

So I threw it all out.
No more obsessing over going viral.
No more MrBeast-style content.
No more burnout.

Instead, I tried something different—something boring to most creators…
But powerful for entrepreneurs:

• Simple videos
• Minimal editing
• Clear messaging
• A focus on quality over quantity

I started new channels from scratch.
They got only a few hundred to a few thousand views…

But they drove the highest quality leads I’ve ever seen.
Email list exploding.
Sales increasing.
Business finally scaling.

One small channel added 1,000+ email subscribers in just days.

My brand Simpletics became number 1 rated by amazon and does $160,000 per month on amazon alone.

Now I wake up, film when I want, and still grow.
No stress. No algorithm panic.
Just strategy.

I run 3 channels.
I still make around $20K/month from my main one, while my business brings in 6 figures a month using my systems.
I have more free time than ever.

I even helped my client Nick go from $10K/month to $40K/month
selling fitness coaching with a tiny YouTube channel using this method.

This is the system I wish I found years ago.
It’s simple. Scalable. Repeatable.

And it works for business owners—not just influencers.